Episode 93 - The Lost Art of Networking: Building Genuine Industry Relationships That Lead to Luxury Opportunities with Jade Ladson
Networking is about more than collecting business cards and making small talk. In this episode of Mind Your Wedding Business, Kevin sits down with Jade Ladson of Jade Ladson Weddings to discuss the lost art of networking and how building genuine industry relationships can lead to long-term business opportunities.
Jade shares how networking helped her grow her luxury wedding planning business, why meaningful connections matter more than simply meeting as many people as possible, and how wedding pros can approach networking with more intention. She also offers advice on following up after events, becoming a valuable connector in the industry, maintaining vendor relationships, and building a reputation that keeps referrals coming.
Jade Ladson is the Founder and Creative Director of J. Ladson Weddings, an Atlanta-based luxury wedding and event planning company. With over 22 years of experience, she is known for creating elegant, thoughtfully designed celebrations and building meaningful industry relationships. Jade is also the founder of A Match Made in Wedding, an experiential bridal event, and the author of Whispers of a Wedding Planner. As a mentor and advocate for collaboration, she is passionate about educating and supporting fellow wedding professionals.
Highlights:
Why networking is still essential for growing a successful wedding business
Common networking mistakes wedding pros make and how to avoid them
How to build genuine industry relationships instead of simply collecting contacts
The importance of following up and staying connected after networking events
How being a connector and helping others can lead to long-term referrals
Ways to maintain vendor relationships and build a reputation that keeps people recommending you
Connect with Jade:
Whispers of a Wedding Planner Book
Connect with Kevin:
