All tagged event day

Getting in the Zone: Making the Most of Your Event-Day Mindset for Maximum Success

Perhaps you’ve gone to school, taken classes or gotten a certification.  You may have worked as an assistant, apprenticed with someone or worked your way up through a company.  If you learned the hard way, you just launched a website, purchased the necessary tools and figured it out along the way.  Whatever method brought you to the place you are now, you gained useful knowledge regarding your particular service or product and consider yourself skilled enough to offer it to clients…for money.

There are so many schools, conferences, retreats and online courses that will teach you the specific techniques of your trade.  But what about the mental acuity that goes into running your business and preparing for those intense wedding and event days.  Let’s face it being a great chef, videographer or limo driver isn’t enough. You need to prepare hundreds of gourmet meals in record time, create stunning imagery among dozens of guests with cameras and transport loud, excited wedding parties to multiple destinations. Not to mention possessing a congenial and even pleasant attitude while performing these tasks. This is the aspect of our career that is the most taxing.  So how do you prepare for the intensity of the weekend? Here are my suggestions for getting in the zone mentally so you can handle whatever comes your way.   

Playing Well With Others: Your Growing Team's Guide to Cultivating Great Vendor Relationships

(Editor's Note: Here's part two of our three-part training series on event day management topics! Check back next Monday for the final installment!)

As I'm working with my business coaching clients on strategically growing their teams, one of the most common concerns I hear is that business owners are afraid of sacrificing their professional reputation - specifically, that the larger their team grows, the weaker their relationships with other vendors will become.

It's not an unfounded fear. After all, plenty of bridges have been burned by a boneheaded contractor flagrantly violating a venue's regulations or acting like a jerk to the rest of the vendor team. Fortunately, though, this kind of issue is entirely avoidable through good training. With a little effort and communication, you can grow your team as large as you want it, without giving up that solid "friendor" foundation you worked so hard to build.

Event Day Management: Destination Wedding Style

(Editor's Note: Today, we welcome a fantastic guest post from a faraway contributor - Fabrice Orlando of Cocoon Events Group, based in Morocco! Read more about Fabrice at the end of the post)!

No matter where a wedding is, there are a number of things that are the same when it comes to the planning process – whether it’s a few miles from your house or halfway around the world. That being said, destination weddings also come with its own set of specific considerations to keep in mind.

How to Sell Weddings on the Weekend (When You Happen to Work Weddings All Weekend)

Couples: "We’d love to meet with you on the weekend to plan our weekend wedding that only happens on one weekend of our entire lives."

You: "I’d love to meet with you sometime during the week because I work almost every weekend on weddings that occur only on the weekend."  

I kid, but the struggle is real, for you and for your potential clients. You may not work every weekend or every day of the weekend, but let’s face it, you might want a weekend off every once in awhile or to recover from a long day by relaxing. It’s difficult to schedule meetings in this 9-to-5 (and exceedingly 9-to-9) culture when your business hours are slightly more ambiguous or the opposite of most of society's schedule. You also don’t want to fall in the trap of working seven days a week just to appease your clients, or neglect to schedule time off so you can recharge and get back to the grind the following week.  

Event Prep 101: Training Your Team to Avoid Event-Day Emergencies by Thinking Ahead

As business owners, we tend to be full of passion and dedication to our work, and it's easy to assume that everyone we hire will feel exactly the same way. Unfortunately, this is a common mistake that often leads to under-training our team, a shortcoming we don't even realize until something terrible happens at a wedding and we're left to answer for it.

Sure, most of us with employees or contractors are fortunate enough to have fantastic, loyal, talented people representing our business. As I've often said at speaking engagements, though, other people will never be as invested in your business as you are. That's just a fact, and keeping it in mind as you plan your training will help you avoid many a headache along the way.