I remember when I first had the idea for what would become WeddingIQ. It was very early in 2012. I'd been running my DJ company for about 10 years, mainly overseeing the customer service and administrative side of things. My then-husband and business partner had stepped back from the day-to-day operations of the company to pursue other things, leaving me at the helm. Even with the added responsibility, I just felt like something was missing. Part of it was that I wasn't feeling particularly challenged anymore - I'm definitely someone who likes to take on new things - and part of it was that I knew I wasn't doing everything I was capable of doing in this industry, one that I'd been part of since I was 21 years old.

Plus, because I'd largely systematized the DJ business so that, with the help of a great assistant, it functioned pretty smoothly without my constant supervision, I had time on my hands and my wheels always seemed to be turning. (Basically, every rant you've ever read on WeddingIQ began as a monologue inside my very chaotic brain.)  And, increasingly, I wanted to give my thoughts a voice, a platform. I found myself feeling called to do two things: to help other business owners to become more effective and successful, and also to dissect some of the bullshit I observed in the wedding industry on a regular basis. If I'm being completely honest, I think I probably also believed I had it all figured out. At least most things. (Oh, if only I knew the humble pie I'd be eating later.)