Food for Thought: Are You Someone That Others Would Want to Do Business With?

I’ve written before on the topic of earning referrals from other vendors (twice, actually).  This post is more of a character study.  Are you — the individual, the business owner, the human being who represents your company — a person with whom others would want to do business?

Some things to ask yourself:
 

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Why Should Other Vendors Refer You, Part Two

Why Should Other Vendors Refer You, Part Two

Back in June, I wrote a post asking why other vendors should refer you.  Well, I have to say, I’m still wondering.

I’m seeing a lot of what I’d tag as “WTF behavior” lately.  Wedding vendors walking around at networking events, handing out cards and then bailing with nary a question about the other person’s business.  These same vendors sending out form emails after the event, asking to be referred (and, sometimes, offering to pay for said referrals) as if that’s all it takes.  Photographers clogging group message boards with their requests to be hired as second shooters, with little to no information about themselves or why someone should trust them.  Businesses of all types spamming others’ Facebook pages and blogs with demands to “LIKE MY COMPANY.”

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New Wedding Vendors: Please Don't Do This

 New Wedding Vendors: Please Don't Do This

I received an form-letter inquiry last week from a soon-to-be wedding planner about to complete her certification.  (I knew it was a form letter since she mentioned how impressed she was with our clients’ reviews of our “food and service.”)  In it, she told me she had decided to add us to her preferred vendors list, and then asked an extremely long list of questions so that she could have our information “to have ready for her clients,” everything from what types of music we play to whether we have special games and props to whether we have a wireless microphone.  She also asked for all our contract policies regarding cancellations, deposits, date changes, etc.

Some might say she was working for a competitor of ours and just trying to poach all our information, but I didn’t read her letter that way.  I read it as being good-intentioned, but not at all prepared for actually doing business in an industry such as weddings.

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Why Should Other Vendors Refer You?

Why Should Other Vendors Refer You?

No, seriously, I’m asking.  Why should other vendors refer you?

Because if you don’t know the answer to that question, then chances are, you’re not someone whom other wedding professionals are going to be jumping to recommend.

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Finder's Fees Are a Load of Crap

Finder's Fees Are a Load of Crap

Yep, I said it.

My recent post on why we’ve opted out of wedding venues’ marketing brochures generated a ton of traffic (thanks, readers!) and quite a few interesting comments.  Some of these mentioned things like “finder’s fees” being a legitimate business practice.  I think that’s shady as all get-out.  It’s all rotten fruit from the same ugly tree.

My own views on finder’s fees, referral fees, kickbacks, and anything else resembling pay-for-play is this:

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