Reading Room for Entrepreneurs: Wedding Pros' Favorite Business Books

Reading Room for Entrepreneurs: Wedding Pros' Favorite Business Books

In addition to being crazy about business, Kyle and I are both voracious readers. There are so many inspiring business books out there, and we were eager to ask some of our industry's best wedding pros which books inspired their entrepreneurial journey.

One book that came up twice was Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chain Kim and Renee Mauborgne. Nicolas China of Pixilated Photobooth said, "I love 'Blue Ocean Strategy' because it provides a fresh angle on how to approach the competitive landscape. This book is filled with insight and case studies on companies from every time period that were able to create uncontested market space by diverging from the competition."

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Two Must-Read Books for Bosses

Two Must-Read Books for Bosses

Recently, as I contemplated how to restructure my office staff after a pretty significant shakeup, I realized I had no real, clear idea about what I was going to do next.  I knew I was going to be bringing in some new people, but how was I going to increase our team’s productivity, communicate my expectations more clearly, and be better prepared for turnover?

Enter the Kindle (well, the Kindle app for iPad, to be exact).  I came across two really outstanding business leadership books and, after reading them both in just a couple of sittings, I knew I’d want to share them with my readers.  So many business books are so dry, or are too focused on just one type of company and is totally inapplicable to the wedding industry.  Not these.

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