Moving Forward by Looking Back

WeddingIQ Blog - Moving Forward by Looking Back

(Editor's Note: We announced this past Monday that, starting in December, we're going to be crafting our content around a particular theme for each month. Up first: Reflection & Planning, something every business owner should prioritize for the benefit of their business and their well-being!)

It's hard to believe it's December already - I don't know about you, but I feel like 2015 flew by in a blur, and it seems impossible that a new year is about to begin.

It would be easy for any of us to get swept up in the craziness of holiday preparations, celebrations, and time spent with family and friends. (Not to  mention the fact that, for those of us whose businesses do a lot of corporate events, December remains a busy month, work-wise!)

That being said, it's important to make time this month to look back at your 2015 so you can plan your upcoming year more strategically.

It can be very tempting to continue to run our business on auto-pilot. We may find ourselves doing this for any number of reasons. Sometimes, we're just so busy with needy clients or an overwhelming to-do list that taking time to set goals and make plans seems like a luxury. Just as often, though, we may find ourselves subconsciously (or even consciously) avoiding taking a close look at our businesses, because there's something we'd rather not face.

If one of these applies to you, well, it may just be time to put on your big girl (or boy) pants and take control of your business. A boss, a leader, makes decisions with their eyes open. Even with a completely jam-packed calendar, they schedule time to analyze all the information about their business, and to strategize accordingly. What they don't do is hide their head in the sand, or to blindly continue to do what isn't working.

Are you ready to take charge and inventory your 2015 with intention? Here's my challenge to you today: open your calendar, choose a full day (or at least a six-hour block) sometime between next Tuesday, December 8th and Tuesday, December 22nd that you can devote to reflecting on this year and making plans for next year. Make an appointment with yourself so that you know that you'll spend the time focusing on what's really important: your business' past performance and future goals.

Then, check back here on Friday, when I'll be sharing five important  pieces of information you need to gather in preparation for your year-end review. And then on Monday, I'll give you the specific strategy you can use to make the most of your full day of reflection and planning.

I'm going to be doing this work right along with you for my own businesses. Let's all take charge of 2016 and make it our most successful - or at least our most intentional  - year to date!


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Jennifer Reitmeyer

Jennifer Reitmeyer is the founder of WeddingIQ and the owner of MyDeejay, Firebrand Messaging, and Authentic Boss. She is also a WeddingWire Education Expert, a small business coach and a professional speaker on the event industry circuit.


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