WeddingIQ: How Everything Has Changed, and What's Next

WeddingIQ: How Everything Has Changed, and What's Next

I remember when I first had the idea for what would become WeddingIQ. It was very early in 2012. I'd been running my DJ company for about 10 years, mainly overseeing the customer service and administrative side of things. My then-husband and business partner had stepped back from the day-to-day operations of the company to pursue other things, leaving me at the helm. Even with the added responsibility, I just felt like something was missing. Part of it was that I wasn't feeling particularly challenged anymore - I'm definitely someone who likes to take on new things - and part of it was that I knew I wasn't doing everything I was capable of doing in this industry, one that I'd been part of since I was 21 years old.

Plus, because I'd largely systematized the DJ business so that, with the help of a great assistant, it functioned pretty smoothly without my constant supervision, I had time on my hands and my wheels always seemed to be turning. (Basically, every rant you've ever read on WeddingIQ began as a monologue inside my very chaotic brain.)  And, increasingly, I wanted to give my thoughts a voice, a platform. I found myself feeling called to do two things: to help other business owners to become more effective and successful, and also to dissect some of the bullshit I observed in the wedding industry on a regular basis. If I'm being completely honest, I think I probably also believed I had it all figured out. At least most things. (Oh, if only I knew the humble pie I'd be eating later.)

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WeddingWire World, Here We Come!

WeddingWire World, Here We Come!

Okay, that title is a little misleading, since we're already on-site for WeddingWire World 2016. But you get where we were going with it!

We're so excited to once again be part of this industry-leading conference, bringing wedding business owners the best of technology, marketing tools, customer service strategies, and more, as well as unparalleled networking opportunities. This year's event is a full 2.5 days and is packed with amazing content, newly organized into several "tracks" to help wedding pros identify and attend the sessions most relevant to their businesses.

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Making WeddingIQ Work Better for You

Making WeddingIQ Work Better for You

Hey. everyone! Hope those of you in the U.S. had a fantastic Thanksgiving, and everyone is stoked for a great week ahead!

I'm very excited to announce that, beginning with this Wednesday's post, Kyle and I are going to be trying something new here at WeddingIQ, and we think it's going to make this blog more useful than ever for our wonderful readership. 

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Announcing a Limited-Time Offer for #GivingTuesday! Free* Copywriting & Business Coaching!

Announcing a Limited-Time Offer for #GivingTuesday! Free* Copywriting & Business Coaching!

December is a wonderful time of year for many of us - the excitement of holiday preparations, festive decor and sounds wherever you go, and celebrating with family and friends as another year draws to an end. It's also an extraordinarily crummy time to begin a battle with cancer, as a treasured friend of mine (and fellow wedding business owner) is now finding out.

While many of us are checking off gift lists and putting up trees, Mary Frances Blomme is getting ready to undergo a full double mastectomy and reconstruction on December 7. She'll then begin the yearlong treatment and recovery process, while continuing to maintain her business and care for her beautiful six-year-old daughter. With healthcare in the U.S. being a constant challenge, Mary is also self-funding all her medical expenses until at least January, which is crippling, to put it mildly. 

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Who's Ready to Get Real?

Who's Ready to Get Real?

Okay, I'm totally exploiting my ownership of this blog as an opportunity to promote my newest venture to our wonderful WeddingIQ audience. (Call it a perk for the many, many hours of unpaid work - I mean love - poured into this site!)

I'm super excited to announce that I'm finally bringing my true passion project to reality on January 1, 2016. Authentic Boss is a website created as a learning resource for small business owners seeking to work and live more authentically. My mission is for the site to feature the most useful, relevant, value-packed materials on the web: e-courses, e-books, workbooks, downloadable templates and more. All centered on the same goal of helping you run a successful, sustainable business that reflects your true self. 

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