WeddingIQ Featured on WeddingWire's Education Center!

WeddingIQ Featured on WeddingWire's Education Center!

Y'all know how much I love my role as a WeddingWire Education Expert. The articles I craft for WeddingWire's Education Center and ProBlog are always fun to write, and get me thinking in new ways about topics that affect our industry, and the business owners working within it, all the time.

This month, I was excited to be able to include some tips from my WeddingIQ co-editor, Kyle, on how wedding professionals in all service categories can work better with professional photographers. Together we've curated what we hope will be some fantastic advice for vendors who want to solicit, use, and properly attribute wedding images from photographers, and how to make the working relationship as positive as possible.

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Check Us Out on WeddingWire's Education Center ProBlog!

Check Us Out on WeddingWire's Education Center ProBlog!

I absolutely love sharing advice and tips on WeddingWire's ProBlog, and as one of their Education Experts, I'm privileged to get to do that monthly. I've written about all types of topics over the last couple of years, from talent management to marketing, mindset to sales.

In this month's article, I'm sharing tips on how to make social media management easier for your business. Having an active social media presence is such an important part of marketing your wedding business. Still, it can be hard coming up with new things to post each day, not to mention finding time to do it and staying on top of new social media technologies. Who hasn't felt overwhelmed from time to time? (Of course, this common complaint is part of the reason I formed my newest business venture, Firebrand Messaging - to take the burden off business owners who don't want to oversee their social media and blogging themselves - but for those who do want to tackle it, I hope my advice makes it a little simpler!)

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Join WeddingIQ Live and In-Person!

Join WeddingIQ Live and In-Person!

Wedding pros in the Washington, DC area, we hope you'll join us next Tuesday, June 23, 2015 as we deliver our presentation "Sailing Through Crisis: Steering Your Business Through Personal Disaster" at the Association of Wedding Professionals' monthly meeting. The event takes place from 6-9pm at the Westin Arlington Gateway-Ballston Commons, 801 Glebe Road in Arlington, VA.

Our topic is relevant to literally every wedding professional in the industry - if you haven't yet faced a personal crisis that affects your business, or been blindsided by something going wrong the day of the event, we can assure you it will happen someday, because that's just how life works. In our presentation, we promise to leave every attendee with specific strategies and tangible tips on how to prevent common emergencies and to minimize the damage caused by life-changing crises you never saw coming. You'll leave feeling empowered that you can handle anything life throws at you and your business, and come out stronger for the experience.

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Announcing WeddingWire Discounts for WeddingIQ Readers!

Announcing WeddingWire Discounts for WeddingIQ Readers!

Many people know I'm a pretty big supporter of WeddingWire. I'm a spotlight advertiser in two markets, I contribute content to their Education Center and ProBlog as a WeddingWire Education Expert, I'm a two-time featured speaker at WeddingWire World, and my DJ company has sponsored several of their events, as recently as this past weekend.

Basically, when it comes to advertising, I'm a fan of doing what works, and WeddingWire has always worked for my company. I've found that my target clients put a lot of research into their purchasing decisions - they trust numbers and reviews, and they appreciate being able to compare the options available to them before making a decision. My company was a very early adopter of WeddingWire's system, and we've never regretted it.

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Welcome Our New Baby!

Welcome Our New Baby!

I'm so excited to announce the launch of my newest venture, a subsidiary of WeddingIQ: Firebrand Messaging! Firebrand Messaging is a boutique blogging and social media management service for business owners, specifically those in the wedding and event industry. My hand-picked team of writers and social media experts work closely with clients to develop a complete understanding of their business and their brand, so that they're able to serve as online ambassadors in a uniquely authentic way. Every post and article sound like it came from you - no robotic language, no generic wedding descriptors, no tired content recycled from other sites.

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